Code to text ratio
There are two parts to a site the visible and the invisible. The invisible part is your code. When you are trying to optimize your site for search engines you want to cut the code down as much as possible. Using external CSS will do this. With CSS you can design your site with simple html. It also allows you to make sure your content is the first thing that a search bot will see. Search bots are smart and can strip away all the clutter but it is always best to try to make the search bots job as easy as possible. You don’t want it making decisions it does not have to. It might not get it right. The code to text ratio tells you if you have too much code. There is a good tool to find this out at
www.seochat.com.
