Each page should have a unique title
Make sure each web page has a unique title. The title is placed inside the title tag <title></title> which is placed in the Header <head></head> section of a web page. It is important to pick a title that contains keywords that people type into a search engine. At the same time the title also needs to compel them to visit your web site. If you just have a string of keywords it will look spammy and some people will pass you by. Don’t just go after a hard to get 2-word phrase. The root main phrase can be in your title but go after a longer phrase that contains your main root keyword phrase.
